Online Video Training
Participate in this e-learning course at your own pace and according to your availability. You can stop at any time and start again whenever you want.
with Emmanuel Vivier, Co-founder of the HUB Institute
Digital Basics (5 Hours)
Understand the basics of digital and develop your digital culture!
with Emmanuel Vivier, Co-founder of the HUB Institute
- Target: Accessible to all: managers, digital and non-digital employees.- Format & Time: E-learning of 5 Hours (10 modules of 30 minutes)- To know : A training already followed by several thousands of people- Price: It depends on the format and number of participants, contact-us
This training is perfect for you, if you'd like to : :
Your expert for this training
Emmanuel Vivier, co-founder of the HUB Institute
- Expert, consultant, speaker on digital transformation
- 21 years of experience, 10,000 managers trained, 700 training courses
- Author of the Guide de la Transformation Digitale
- Author of the Guide du Futur des RH et du Management
This training course will teach you
- Understand the causes of digital disruption: connected consumers, the use of technology by startups and the arrival of digital giants GAFA (Google, Apple, Facebook, Amazon) in other industries (retail, automotive ...).
- ● How can I search information on the Internet?● Primary online information resources ● Collaborative sources of information ● Twitter ou la Révolution de l'information● How to make and share your information alerts as efficiently as possible ● Conclusion● Quiz
- ● Facebook ● Instagram ● Twitter ● Snapchat ● LinkedIn ● WeChat ● Conclusion● Quiz
- ● Managing your personal e-reputation ● Why Monitor Your Company’s e-reputation? ● Which tools should be used to monitor your company’s e-reputation? ● Setting up a Buzz Monitoring Methodology● Additional resources
- ● The Evolution of Communication ● The tools in your possession (Own Media)● The tools not in your possession (Earn Media & Social Media)● Other digital tools (Paid Media)● Additional resources
- ● Digital in 2020 ● Video in 2020● The Big Data phenomenon● The rise of artificial intelligence ● Additional resources
- ● How mobile is changing consumption● Mobile-commerce ● Mobile devices and Customer Experience ● The mobile phone, the future of payment?● Mastercard: What’s Next for Mobile Payments?● Additional resources
- ● E-commerce and Mobile Commerce● Everywhere commerce (Voice with smart speaker,...)● The evolution of payments● Influences of Digital Trends on Banking ● Additional resources
- ● Retail 2.0 best practices● Re-evaluating the instore experience with digital tools● [SEPHORA NEW] INAUGURATION - New concept-store : SEPHORA FLASH● The role of the salesperson ● Additional resources
- ● The revolution of connected objects (Internet Of Things)● A Promising Market that’s Already Here ● Connected objects: common, multi-sector standards ● Challenges for the future ● Additional resources
- ● Final Test
Format of this training course
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Your Contact
Emmanuel VivierCo founderHUB Institute
Since 5 July 2017 and in accordance with the Quality Decree of 30 June 2015, the HUB Institute has met the requirements of the Datadock. Our training courses can now be referenced by the Organismes Paritaires Collecteurs Agréés (OPCA). The HUB Institute is a professional training organisation registered under the number 11754939075. This registration does not constitute state approval. APE code: 8559BText element